THE CHALLENGE
SentinelOne needed a booth experience that would both highlight their cybersecurity innovations and symbolize their continued growth as a company.
01 the CHALLENGE
Creating a Standout Presence
Showcasing Innovation
SentinelOne needed to highlight their latest cybersecurity advancements in a visually compelling way.
Symbolizing Growth
The booth design had to represent the company’s evolving and forward-thinking identity.
Merging Nature & Tech
A natural centerpiece had to seamlessly incorporate advanced lighting and networking.
Unifying Elements
All design components needed to work together to create one cohesive attendee experience.
02 the SOLUTION
Designing an Immersive Booth
Tree Centerpiece
Partnered with Derse to create a lifelike illuminated tree as the focal point of the booth.
Integrated Technology
Installed custom networking and five lighting nodes built into the tree using Resilium.
Coordinated Elements
Designed a custom banner and LED floor to connect every aspect of the space.
Seamless Execution
Combined creative design with technical precision to bring SentinelOne’s vision to life.
03 the results
Delivering Impactful Engagement
Striking Presence
The illuminated tree drew immediate attention on the Black Hat show floor.
Brand Storytelling
The design embodied SentinelOne’s brand narrative of continuous growth and innovation.
Immersive Experience
Lighting, graphics, and LED flooring worked together to fully engage attendees.
Striking Impact
The cohesive booth boosted brand visibility and reinforced SentinelOne’s leadership in cybersecurity.
See SentinelOne
in Motion
